Artist Jennifer Rubell created this padded room (sometimes I need one of those), but the special bit about this one is that the padding was created from 1800 cones of cotton candy! According to Foodaddiction:
'It is an object that addresses the dark side of pleasure, the price of pleasure, the possibility that pleasure is its own punishment.’
I think there is a great opportunity here for a brand to use this idea in an interesting and attention getting way.
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Jack Daniel's is celebrating it's birthday by trying to break 7 world records in one day. I only saw this little bit here which was Jack himself as the world's largest glass bottle mosaic (was there a previous record holder) down at NYC's South Street Seaport. There was also the world's largest bottle of JD, which I assume will create another world record tomorrow for the world's largest hangover.
Why hasn't a major brand done a Bento Box campaign yet? These are amazing and I can easily see the transition from at home artistic edibles to a brand evangelist creativity contest. Ok fine, if you wont pitch it, I will.
These and about 28 more Bento creations here.
Crackers, Gromit, Crackers!
That's what we need for this Virgin Media billboard made of cheese recently mentioned on Gizmodo.
It took Prudence Staite and staff 8 days to complete and weighs in at 110KG. It is made up of 10 different types of cheese and i guess on a sunny day would also make the world's largest fondue?
Here is Delivery Man Stan making his way around NYC as a promotional stunt we are doing for Delivery.com. Those who see him can take a photo and get a $5 gift card. If they post the photo, they get even more! NYC first, then traveling to other markets. Stay tuned!
Seen on Word Up (via), this little missive was penned to Andy Warhol from a product manager at Campbell Soup regarding his artwork featuring the iconic cans and it would seem there is the unspoken wish that Warhol would possibly respond with an original in exchange for some cases of product. I wonder what AW's response was? And if I was a Chiquita Banana brand guru, I would be sending some bushels to Banksy right quick.
Ok, not ALL line extensions, but how can you hate such an iconic symbol of one of my 'shows', True Blood on HBO. I am an O-Positive man myself, but if they do it up right, I could see each blood type being a different flavor. After seeing this at Newbury Comics in Boston, I figured it was worth the 7 bucks(!!!) until the lady told me it is pretty bad, but I figure I am not drinking it anyway, just adding it to the bookcase of branded marketing products and swag that I maintain. Get your own here. And yes, that is an Eclipse poster in the back, we have the soundtrack on rotation at HQ.
*I was feeling a little Perez for this photo.
