If you did not get a chance to catch The Yes Men Fix The World on HBO recently, and you happen to be in NYC in a few weeks, you should certainly attend the opening weekend premiere at the Film Forum on Oct. 7th.
Anyone interested in pranksters, experiential, guerrilla or activism will love this film. Even if you are on the other side of the coin, you can learn quite a bit about generating attention.
The Yes Men were behind the recent spoof issue of the New York Post which was released earlier in the week to much press and WOM. They have done that and many other attention getting activities.
I have watched the film a few times and find it entertaining, educational and inspiring, even if we are not in the market of trying to take down large multi-national corporations, you should see it.